Business

Competitive Landscape: Overview of Key Players and Market Strategies in the Nail Care Market

July 4, 2023
mayurikathade

Toe and fingernail care, often known as nail care, is quite popular for both aesthetic and health reasons. The toenails, fingernails, and skin of the feet and hands are all painfully infested unless proper nail care is practised. For diabetics, nail care is crucial, especially since foot infections can have negative health effects. Manicures and pedicures, among other nail care practises, can keep your nails healthy and attractive.

Nail Care Market size was valued at US$ 11.02 Bn. in 2022. Nail Polish, one of the segments reviewed in our reports dominated the Nail Care Market.

What are Nail Care Market Scope?

An inside look into the market’s sharks, including their financial standing, revenue, technological improvements, mergers and acquisitions, most recent innovations, marketing strategies, alliances, and joint ventures, is provided by a competitive study of the Nail Care market. The Nail Care Market research uses historical data, consumer behaviour, and market volatility to create microanalyses with precise drawings, graphs, and easy-to-understand language to aid users in understanding the major themes and general characteristics of the industry.

The SWOT analysis and Porter’s Five Forces analysis, which are common & well-known full-proof methodologies to provide analysis of the Market, are used to analyse the restraints, opportunities, challenges, and risks in the Nail Care Market research.

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Nail Care Market Overview

In-depth information about market size, market dynamics, strategies, revenue, pricing analysis, micro and macro market trends and scenarios, and industry benchmarks are provided in the industry overview. Market size, regional consumer preferences, and industrial competition are all explored in detail.

What is Nail Care Market Segmentation?

by Product

Nail polish
Nail Polish Remover
Others

By product, the nail polish category held a 45% market share in 2022. a nail-focused fashion scene that elevates women’s nails to the level of fashionable accessories. Women are applying nail polish more regularly. Additionally, there are several shades and varieties of nail polish, including metallic, glitter, and neon. The most recent product to enter the nail care industry is nail gel, and demand for it is rising quickly. Through the anticipated time, these elements will fuel the segment’s growth.

The demand for nail polish remover is anticipated to increase at a CAGR of 7% over the forecast period. The need for this market is rising as nail polish usage rises. To remove nail polish, use the remover. many nail colour choices

by Distribution

Channel Online
Offline

In 2022, the Offline segment topped the category by Distribution Channel with a 75% share. Women prefer to try things before buying them, which is feasible in the offline market for nail care. Consumers are being drawn to an expanding number of salons, beauty salons, nail spas, etc. There must be a physical representation of the high penetration rate of consumers in hypermarkets, supermarkets, and nail salons. These elements are fueling the segment’s expansion.

Through the projection period, the online segment is anticipated to develop at a CAGR of 4%. rising smartphone adoption, alluring promotional deals, and easy access to a variety of goods. Through the anticipated term, these elements are anticipated to fuel the segment’s growth.

by End-User

Men
Women

Nail Care Market Report Research Methodology

The size of the Nail Care Market for each segment was estimated using a variety of secondary sources, such as trade publications, white papers, and journals. The main methodologies were surveys, distributing questionnaires, and conducting telephone interviews with experts in the Nail Care industry, Market leaders, business owners, and marketers. The PESTLE analysis was performed to determine how the micro- and macro-economic factors affecting the market for Nail Care would affect it.

The industry’s competition is thoroughly examined, including market leaders, followers, and new entrants. In-depth primary research was undertaken to gather data, verify, and confirm the important figures arrived at following thorough engineering and calculations for the Nail Care Market statistics, including market size estimates, market projections, market breakdowns, and data triangulation. The company’s annual reports, articles, paid and free databases, etc. were used to gather the secondary data. The bottom-up method was employed to calculate the size of the regional and Nail Care markets.

What are Nail Care Market Regional Insights?

The study aids in developing and putting into action fresh strategies that are appropriate for and properly applicable to particular markets in the world.

The report’s in-depth regional analysis helps stakeholders, new entrants, investors, entrepreneurs, researchers, market followers, and players by providing an accessible illustration of the market’s many components and a future perspective with anticipated risks and trends. The Nail Care Market underwent a competitive regional study, which included both existing market competitors and recent market entrants. Gaining a thorough understanding of the market structure and growth strategies of various players requires thorough investigation.

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Who are Nail Care Market Key Players?

1. Coty
2. Este Lauder Companies
3. Shiseido Company
4. Estée Lauder Companies Inc.
5. L’Oreal SA
6. Shiseido Company Limited
7. Procter & Gamble Co.
8. Avon Products, Inc.
9. Chanel
10. Revlon, Inc.
11. LVMH Moët Hennessy Louis Vuitton S.E.
12. Colorbar Cosmetics Private Limited
13. Hindustan Unilever Ltd.
14. Amway
15. Oriflame

Table of content for the Nail Care Market includes:

1. Global Nail Care Market: Research Methodology

2. Global Nail Care Market: Executive Summary

2.1 Market Overview and Definitions
2.1.1. Introduction to Global Nail Care Market
2.2. Summary
2.2.1. Key Findings
2.2.2. Recommendations for Investors
2.2.3. Recommendations for Market Leaders
2.2.4. Recommendations for New Market Entry

3. Global Nail Care Market: Competitive Analysis

3.1 MMR Competition Matrix
3.1.1. Market Structure by region
3.1.2. Competitive Benchmarking of Key Players
3.2 Consolidation in the Market
3.2.1 M&A by region
3.3 Key Developments by Companies
3.4 Market Drivers
3.5 Market Restraints
3.6 Market Opportunities
3.7 Market Challenges
3.8 Market Dynamics
3.9 PORTERS Five Forces Analysis
3.10 PESTLE
3.11 Regulatory Landscape by region
• North America
• Europe
• Asia Pacific
• The Middle East and Africa
• South America
3.12 COVID-19 Impact

4. Global Nail Care Market Segmentation

4.1 Global Nail Care Market, by Product (2022-2029)
• Nail polish
• Nail Polish Remover
• Others
4.2 Global Nail Care Market, by Distribution Channel (2022-2029)
• Online
• Offline
4.3 Global Nail Care Market, by End-User (2022-2029)
• Men
• Women

 

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Key Offerings:

  • Past Market Size and Competitive Landscape (2018 to 2021)
  • Past Pricing and price curve by region (2018 to 2021)
  • Market Size, Share, Size & Forecast by different segment | 2022−2029
  • Market Dynamics – Growth Drivers, Restraints, Opportunities, and Key Trends by region
  • Market Segmentation – A detailed analysis by Product
  • Competitive Landscape – Profiles of selected key players by region from a strategic perspective
  • Competitive landscape – Market Leaders, Market Followers, Regional player
  • Competitive benchmarking of key players by region
  • PESTLE Analysis
  • PORTER’s analysis
  • Value chain and supply chain analysis
  • Legal Aspects of business by region
  • Lucrative business opportunities with SWOT analysis
  • Recommendations

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